November 17, 2022
Los Angeles, CA - LA Convention Center - Room 502 A

Event Sponsors


Thursday, 11/17

10:00 AM Pacific
1:00 PM ET
Registration & Check-In
10:30 AM Pacific
1:30 PM ET
Opening Remarks
Tanya Gazdik, Senior Editor, Automotive, MediaPost 
Lisa Singer, Senior Director, Event Programming, MediaPost 
10:45 AM Pacific
1:45 PM ET
Keynote: Chevrolet Plans EVs For Everyone
General Motors has put electrical vehicle adoption at the front of its playbook for the past two years. Now, its largest volume division, Chevrolet, is taking that message to market with plans to offer an EV for everyone no matter what a driver's wants, needs or budget is. When the Chevrolet Equinox EV hits the market next year, starting at $30,000, it will be among the most affordable and most capable.
Steve Majoros, U.S. Vice President - Chevrolet Marketing, General Motors Company 
11:15 AM Pacific
2:15 PM ET
Sponsor Spotlight Presentation
11:30 AM Pacific
2:30 PM ET
Fireside Chat: Taking EVs Mainstream
Nissan’s venerable Heisman House effort included some EV messaging this year. Next up is the Ariya creative launch and go-to-market strategy. The automaker shares how flexibility is key to being open to consumer needs, as born out of COVID lessons, and how consumer preferences are changing.
Allyson Witherspoon, CMO, Nissan North America, Inc. 
Lisa Singer, Senior Director, Event Programming, MediaPost 
12:00 PM Pacific
3:00 PM ET
Coffee Break/Networking
12:15 PM Pacific
3:15 PM ET
Keynote: How Lucid Motors Became an EV Superpower
Lucid Motors recently introduced the Lucid Air Grand Touring Performance model with 446 miles of range and an incredible 1,050 horsepower, along with the Lucid Air Sapphire with an even more astounding 1,200 hp. The automaker has been a one-man band for its message that EVs can be super fast and incredibly fun to drive.
Jeff Curry, Vice President of Marketing and Communications, Lucid 
12:45 PM Pacific
3:45 PM ET
Sponsor Lunch Presentation
1:30 PM Pacific
4:30 PM ET
Case Study: Genesis Uses Fashion to Connect With G90 Buyers
Thanks to a partnership with Conde Nast, more than 1.25 million viewers saw a cut-down of the Genesis G90 spot before viewing the livestream of the Vogue World fashion event. Hear how the world of fashion is the perfect context to introduce consumers to the young automotive brand.
Wendy Orthman, Executive Director, Marketing, Genesis 
2:00 PM Pacific
5:00 PM ET
Sponsor Presentation
2:15 PM Pacific
5:15 PM ET
Q&A: A Tale Of Five Brands: Ram, Jeep, Dodge, Fiat and Alfa Romeo
Francois believes memorable creative is fueled by “the artful marriage between left and right brain, math and magic, music and commercials.” Prior to his entry into the automotive industry, he started his own music label in France. He will explain why music is such a key part of Stellantis marketing.
Olivier Francois, Global Chief Marketing Officer and President Fiat Brand Global, Stellantis 
Tanya Gazdik, Senior Editor, Automotive, MediaPost 
2:45 PM Pacific
5:45 PM ET
Sponsor Presentation
3:00 PM Pacific
6:00 PM ET
Coffee Break & Networking
3:15 PM Pacific
6:15 PM ET
Fireside Chat: Kia Ups The Ante From EV6 to Niro EV and Beyond
The EV6 has literally been a game changer for the brand and has overwhelmingly helped motivate dealers to get on board the EV train. Wager also will reveal what’s next for Robo Dog, that cute mascot introduced in the EV6 Super Bowl spot.
Russell Wager, Vice President, Marketing, Kia America 
Tanya Gazdik, Senior Editor, Automotive, MediaPost 
3:45 PM Pacific
6:45 PM ET
LA Auto Show Room Floor Visit
Join fellow attendees from the day's event to get a sneak preview of the LA Auto Show floor. Complimentary passes distributed.


Los Angeles Convention Center - Room 502 A
1201 South Figueroa Street
Los Angeles, California, 90015

If you are flying in, the closest airport is Los Angeles International Airport (LAX), located at 1 World Way, Los Angeles, CA 90045. It will take approximately 40 minutes to an hour to transfer to Los Angeles Convention Center. You can get an Uber/Lyft ride or rental car from the airport.

The Los Angeles Convention Center is the preeminent destination for meetings, conventions, trade shows, and exhibitions. Discover the allure of cosmopolitan L.A., where culture, history, and innovation fuse to provide you with an unparalleled experience. Located in proximity to endless dining, shopping, hotel, and entertainment options, the LACC is your event destination of choice.

Contact Us

Speaker Consideration

For speaker consideration please complete the speaker proposal form. Due to the high volume of speaker proposals that we receive we will only be able to notify those whose proposals have been selected. All proposals must go through this form, no exceptions. Do not contact other MediaPost representatives regarding speaker opportunities.


For questions regarding sponsorship of this event please contact Seth Oilman, SVP, Chief Revenue Officer at


For press inquiries, please contact Ken Fadner at


For general summit inquiries please contact Maya Abulashvili, Coordinator of Events and Conferences at

VIP Program

For questions about or to apply to the VIP Program please contact Kevin Massa, Manager of Brand & Agency Relations at

Quality Pledge

MediaPost strives for excellence in its coverage of media, marketing and advertising. Our mission is to critically engage key questions for brand marketers, media buyers, sellers and emerging platforms. We choose speakers exclusively for their ability to bring perspective and insight to our stage. All conferences are programmed by proven, expert, unbiased journalists. MediaPost has never and will never engage in "pay to play" conferencing.